Category Archives: Part 6: Merchandise Management and Pricing

This sub-category encompasses developing and implementing merchandise plans, financial merchandise management, and pricing in retailing.

Secrets to Setting Competitive Prices

Posted on March 24, 2013 by bermanevansretail

It’s pretty hard for a retail firm to be successful if it (a) does not know what prices its competitors are offering and (b) it does not have a pricing strategy that reflects the competitive marketplace — whomever the retailer … Continue reading →

Posted in Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment

The Customer Is King, But ….

Posted on March 23, 2013 by bermanevansretail

Here is an interesting take on customer satisfaction from Harley Manning, a vice-president and research director at Forrester Research, who was recently asked this question: ‘When should we put aside the need for profits and fund customer experience projects instead?’ “His … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment

Barcodes Come to Smartphones

Posted on March 21, 2013 by bermanevansretail

Until now, smartphones have not been able to accurately read product barcodes. This is about to change with the introduction of the Samsung Galaxy S4 in April 2013. According to James Wester, writing for selfserviceworld.com: “As expected, the S4 will be … Continue reading →

Posted in Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , , | Leave a comment