Category Archives: Part 4: Store Location Planning

This sub-category encompasses trading-area analysis and site selection.

Target Hopes to Stand out by Blending in at New Locales

Posted on June 12, 2012 by bermanevansretail

Target Corporation, our featured company in Chapter 1 of Retail Management, is always thinking ahead. And with the recent economic problems caused by the worldwide recession, the retailer is planning some big changes, such as its new City store in … Continue reading →

Posted in Part 1: Overview/Planning, Part 4: Store Location Planning | Tagged , , , , , | Leave a comment

Malls Go Mobile

Posted on June 10, 2012 by bermanevansretail

Shopping mall operators are becoming much more active with mobile technology in order to drive shoppers to their shopping centers. According to John Dee of PlaceWise Media: “In 2009, only 1 to 2 percent of traffic on a mall Web site came … Continue reading →

Posted in Online Retailing, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Technology in Retailing | Tagged , , , , , | Leave a comment

Technology Monitors the Pulse of Retail Real-Estate

Posted on June 10, 2012 by bermanevansretail

As Connie Robbins Gentry writes in Chain Store Age: “Call it the Amazon Syndrome, but ironically the retailer that set the gold standard for building customer-centric real-estate models has no brick-and-mortar real-estate. Yet, the icon of online commerce taught the … Continue reading →

Posted in Part 4: Store Location Planning, Technology in Retailing | Tagged , , , , , | Leave a comment