Category Archives: Part 4: Store Location Planning

This sub-category encompasses trading-area analysis and site selection.

An Innovative Approach to Bricks-and-Clicks Retailing

Posted on March 29, 2017 by bermanevansretail

In this era of omnichannel retailing, new technological tools are being continually introduced to enable retailers to offer the best possible customer shopping experience. Here’s a creative approach to bricks-and-clicks retailing from Salesfloor. With Salesfloor Storefront and Salesfloor Connect: For the … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , | 1 Comment

The Most Popular Supermarkets by State

Posted on March 21, 2017 by bermanevansretail

Did you know that there are really no national supermarket chains in the United States, except for those operated by retail giants Walmart and Target (both of which have supermarkets in many of their big-box stores)? As a result, supermarket popularity … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Video Clips (non-career) | Tagged , , , , , | Leave a comment

U.S. Shoppers’ Online Activity Across Borders

Posted on March 20, 2017 by bermanevansretail

How much do U.S. online shoppers buy from outside the United States? This is an important question for both U.S. and foreign online retailers. eMarketer helps us answer the preceding question: “More than three-fourths (77.0%) of U.S. Internet users were … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 7: Communicating with the Customer | Tagged , , , , , , | 1 Comment