Category Archives: Part 3: Targeting Customers and Gathering Information

This sub-category encompasses identifying and understanding consumers, and information gathering and processing in retailing.

Online Shopping Predictions: Holiday 2012

Posted on November 20, 2012 by bermanevansretail

This is expected to be a strong online shopping season for retailers. Take a look at this infographic hosted by visual.ly. Post suggested by KCJ    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment

Personal Security Tips for the Holidays from McAfee

Posted on November 20, 2012 by bermanevansretail

The McAfee Security Advice Center offers a number of good personal online security tips for the holidays. As McAfee notes: “While we are busy buying gifts and making travel arrangements, cybercriminals are making their lists, and checking them twice, as … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues | Tagged , , , , , , , , , , | Leave a comment

How Big a Problem Is Price Gouging?

Posted on November 20, 2012 by bermanevansretail

Here is an interesting infographic by Brian Wallace on price gouging (setting overly high prices due to the high of consumer demand relative to the available supply). Click the chart to learn more. Post suggested by KCJ  

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment