Category Archives: Part 2: Ownership, Strategy Mix, Online, Nontraditional

This sub-category encompasses retail institutions by ownership type, retail institutions by store-based strategy mix, and Web, nonstore-based, and other nontraditional forms of retailing.

Sears: From One to None

Posted on August 31, 2012 by bermanevansretail

Sears was one of the companies on the original Standard & Poor’s 500-stock index. In its hey day, Sears was the go-to retailer for everything from “socks to stocks” (to reflect its ownership of Allstate Insurance and Dean Witter, the … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , , , , | 1 Comment

Will Walgreens’ New Rewards Program Be a Winner?

Posted on August 30, 2012 by bermanevansretail

Generally speaking, for rewards programs to be successful — which means generating more business through heightened customer loyalty — they must, at a minimum, fullfill these criteria: The program must be easy to use, the shopper can earn rewards that … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment

More Shoppers Are Visiting Retailers’ Web Sites

Posted on August 29, 2012 by bermanevansretail

We know that showrooming is a problem for many retailers. But it’s pretty good news when shoppers look for information AND purchase at retailers’ Web sites. In an article today, eMarketer sums up a very interesting research finding from Compete: “Internet users … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment