Category Archives: Online Retailing

Online Older Grocery Shoppers Matter Too

Posted on September 12, 2018 by bermanevansretail

Those 50 years old and older are an important online shopping segment. Even if retailers and their suppliers don’t realize this. Online older grocery shoppers matter too! As Krista Garcia reports for eMarketer: One study “found that these shoppers who … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business | Tagged , , , , | Leave a comment

Interesting Facts Online Versus Offline Commerce

Posted on August 20, 2018 by bermanevansretail

As we have noted before, marketers must understand shopper online-offline psychology. In this post, we add several interesting facts online versus offline commerce.   Interesting Facts Online Versus Offline Commerce Thanks to Josh Wardini for authoring this section of today’s … Continue reading →

Posted in Online Retailing, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment

Early Online Impact of GDPR

Posted on August 14, 2018 by bermanevansretail

As we have reported before, Europe’s General Data Protection Rule (GDPR) went into effect on May 25, 2018: It seeks to protect the personal data of EU citizens. In addition, it increases the obligations of firms that collect or process … Continue reading →

Posted in Global Retailing, Online Retailing, Privacy and Identity Theft Issues | Tagged , , , , | Leave a comment