Author Archives: bermanevansretail

How Many Job Interviews Should Companies Conduct?

As we know, the job search tends to be stressful. And that especially applies to the interview stage of the process. In some cases, firms conduct numerous interviews with their best candidates. We realize that job candidates get frustrated by … Continue reading

Posted in Career Video Clips, Retail Executive Interviews | Tagged , , , | Leave a comment

Offline Innovations in Retail – Infographic

Thank you to Patrick Thuot, vice-president with traffic counter supplier Storetraffic for today’s guest post.   Offline Innovations in Retail There is no doubting the fact that the retail niche has been a state of huge change over the last number … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , | Leave a comment

Young Adult Views Toward Brands

In recent years, we know that many manufacturer brands have come under price pressure. With more people turning to less-expensive brands. But did you know that brand perceptions differ by generation? Today, we look at young adult views toward brands. … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment