Tag Archives: tips

Be a GREAT Work Colleague

Posted on March 11, 2015 by bermanevansretail

All of us need to understand our roles and functions in the companies for which we work. We should want both our bosses and peers to view us in a favorable light and perceive us as great colleagues. As Officevibe … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business | Tagged , , , , , , , , | 1 Comment

Are Retail Pricing Strategies Out of Control?

Posted on March 10, 2015 by bermanevansretail

Recently, we wrote about many restaurants making their menus too complicated, thus leading to significantly slower service and too many choices. Now, we have a related question: Do some retailers offer too many prices for their product assortment? In many … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , , | 2 Comments

An Easy Approach to SEO (Search Engine Optimization)

Posted on March 5, 2015 by bermanevansretail

An important goal for ANY firm involved with the Internet and social media is to gain the best possible search engine placement (SEO). For those new to SEO, Rachel Sprung — writing for HubSpot — offers some basic tips: “While … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment