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Tag Archives: smartphone
Slow Going for QR Codes in Russia
According to a story in eMarketer, smartphone use by Russians is increasing, but feature phones remain dominant: “Consumers are starting to familiarize themselves with QR codes — but most still don’t know what 2-D mobile barcodes are, according to data … Continue reading
Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, eMarketer, experiential retailing, global retailing, QR, Russia, shopping, smartphone, technology, trends
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