Tag Archives: smartphone

Slow Going for QR Codes in Russia

According to a story in eMarketer, smartphone use by Russians is increasing, but feature phones remain dominant: “Consumers are starting  to familiarize themselves with QR codes — but most still don’t know what 2-D mobile barcodes are, according to data … Continue reading

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , | 1 Comment