Tag Archives: JWT Intelligence

Slicing, Dicing, and Mincing Personal Data to Target Ads

Posted on June 15, 2012 by bermanevansretail

Welcome to the new, more micro, more hidden era of data mining of consumer information. As reported by JWT Intelligence: “The amount of information consumers are making available about themselves, their habits, and their personalities online is like catnip to … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Social Media and Retailing, Technology in Retailing | Tagged , , , , , | Leave a comment

10 trends for 2012 in 2 minutes

Posted on June 15, 2012 by bermanevansretail

What do you think about these predicted trends from JWT Intelligence?

Posted in Part 1: Overview/Planning, Video Clips (non-career) | Tagged , , , | Leave a comment

How Online Clothes Shopping Is More Like In-Store Shopping

Posted on June 12, 2012 by bermanevansretail

According to JWT Intelligence: “Online clothes shopping has come a long way from the beginnings of the Internet, when consumers were split between seeing it as the ultimate in convenience (infinite inventory without leaving home!) or a big waste of … Continue reading →

Posted in Online Retailing, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , | Leave a comment