Tag Archives: 2016

What’s on Your Shopping List? Part 2

Yesterday’s post focused on the popularity of gift cards during the holiday season. Today, we take a broader look at what shoppers will be buying this year. As Ana Serafin Smith reports for the National Retail Federation: “With shoppers eager to take … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment

What’s on Your Shopping List? Part 1

Today’s post focuses on the popularity of gift cards during the holiday season. These cards are easy to purchase and enable the recipients to buy what what most interests them — while also being somewhat impersonal. Based on the recent … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 2 Comments

A New Infographic About Online Retail Growth

As we know, online retailing is continuing to grow, while store-based retailing is rather stagnant. Here’s an interesting new infographic about online retailing by Robert Memery, Operations Manager at 2Flow (an outsourcing logistics solutions firm).  

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment