Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

New Retail Career Videos

Posted on March 9, 2017 by bermanevansretail

Here are several recent videos about the career possibilities in retailing, featuring actual companies.            

Posted in Career Useful Information, Career Video Clips, Careers in Retailing, Part 1: Overview/Planning | Tagged , , , | 1 Comment

The JDA/PWC Retail 2017 CEO Survey

Posted on March 8, 2017 by bermanevansretail

Each year, the JDA and PWC Retail CEO survey looks at the state of the retail sector. For the 2017 survey,  “[They] found that digital transformation is the highest investment priority, with customer experience being the main driver. Surprisingly more … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 8: Putting It All Together | Tagged , , , | 1 Comment

McDonald’s Shifting Gears

Posted on March 6, 2017 by bermanevansretail

McDonald’s is revamping its global strategy in hopes of stimulating sales and profits. Some of its planned changes are substantial. In January 2017, McDonald’s announced that it was selling a majority stake in its Chinese business. Given the huge size … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment