Author Archives: bermanevansretail

Bricks-and-Clicks Retailers’ Hidden Weapon

As we have noted times before, bricks-and clicks retailers are not danger of disappearing.  Having difficulties in an increasingly online world? Yes. Having to make strategic changes to keep up? Yes. But disappearing? No! Here are a few past posts … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning | Tagged , , , | Leave a comment

Knowing How to Handle Difficult People

Why is Glassdoor’s 2018 Best U.S. Employers list so popular? Because it is based on opinions of real employees and their feelings about their work environment. Great firms equal happy employees. However, we may find ourselves in a not so … Continue reading

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , | Leave a comment

Are YOU Starting a New Business? Try Main Street.

Are YOU Starting a New Business? Try Main Street. Catchy title for today’s post, right? 🙂 We know this may sound counter-intuitive. But read on. Main Street is not dying, despite some dire predictions. And there are ample opportunities for … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning | Tagged , , , | Leave a comment