Tag Archives: Suzanne Phillips

Living in a Connected World: Are You Always “On”? Segment 3

We live in a digitally connected world, where many of us are regularly “on.” However, some firms are still fighting back against this phenomenon. Consider this example (from Jane E. Brody, writing for the NY Times): “Hurray for the HotBlack … Continue reading

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Living in a Connected World: Are You Always “On”? Segment 2

We live in a digitally connected world, where many of us are regularly “on.” According to Annie Kjellstrom: “Until recently, we connected with one another in person. We planned activities around what we liked to do together, not the best … Continue reading

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , | 1 Comment

Living in a Connected World: Are You Always “On”? Segment 1

We live in a digitally connected world, where many of us are regularly “on.” According to a study by A.T. Kearney of 10,000 ‘connected consumers’ (people who say they connect to the Internet at least once a week): “Our findings … Continue reading

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , | 2 Comments