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Tag Archives: super consumer
FREE Nielsen Webinar on Finding the Most Profitable Consumers
On September 17, 2013, Nielsen will host a free Webinar on “Super Consumers: How to Find and Reach the 10% That Can Drive 50% of Your Profit.” As Nielsen notes: “Does your brand have ‘super heroes’? Join us and Kraft … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged customer expectations, customer loyalty, merchandising, Nielsen, opportunity, planning, profit, retail analytics, segmentation, super consumer, tips, Webinar
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