Tag Archives: promotion

Cutting Down on “Sinful” Food Offerings

Because of rising concerns about the problem of obesity, food manufacturers and retailers have been bombarded with a lot of criticism and threats of new regulations. In response, many companies are doing more address this problem. Alec Foege, in reporting … Continue reading

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What’s Up with the Geek Squad?

In its quest to squeeze out more operating efficiencies, Best Buy is now planning to reduce the size of its Geek Squad labor force. Is this a smart decision? For many years, Best Buy has offered its Geek Squad services … Continue reading

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Nordstrom and GQ Announce Integrated Multi-Media Strategy

Nordstrom,  JWN, and GQ recently announced a new multi-media strategy. Nordstrom will operate an online store and offer “GQ Selects,” which is a selection of men’s products especially selected from GQ  by the magazine’s editors. Starting with the July 2012 issue, the products will … Continue reading

Posted in Online Retailing, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , | Leave a comment