-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: manfluencer
Manfluencer: Another New Term for the Retailing Dictionary
We have written about the important topic of the shopping behavior of men versus women several times before. See, for example, 1, 2, 3, 4. Now, let’s add another post to our collection — because this is such a timely … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, manfluencer, men, merchandising, opportunity, planning, segmentation, shoppers, trends, video, women
Leave a comment
