Tag Archives: Fleishman-Hillard Inc.

The Power of Women in the Marketplace

Posted on April 17, 2013 by bermanevansretail

Although men have increased their retail shopping over the years, women remain the dominant purchasers in most situations. As recently reported by Nielsen: “Women have tremendous spending power in America today — and it’s growing. Market estimates about their total … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 3 Comments