Tag Archives: Facebook

Social Networking and Security Risks

Posted on February 27, 2012 by bermanevansretail

As Brad Dinerman reports, “The popularity of social networking sites has increased at astonishing levels. There is no arguing the usefulness of sites such as Facebook, Twitter, and LinkedIn. They can be used for professional networking and job searches, as … Continue reading →

Posted in Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , | Leave a comment

KFC Shares Its Social Media Strategy

Posted on February 21, 2012 by bermanevansretail

Patricia Odell reports that: “KFC is using social media to give away hundreds of gift certificates to fans and followers who stay alert to tweets and Facebook posts and to bring attention to a point of differentiation from its competitors—its chicken on … Continue reading →

Posted in Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , | Leave a comment

Facebook Sharing Explodes: How to Drive More Sales

Posted on February 16, 2012 by bermanevansretail

This is one in a series of books from PowerReviews eBooks: “It’s simple. Facebook is continuously releasing new features that encourage sharing. Take a look at the graph below [which appears in the eBook) for a glimpse at the sharing … Continue reading →

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