Tag Archives: community service

Amazon Smile :-)

This NOT a sale pitch. If you already shop at Amazon, there is now an easy way to give to charity. Amazon Smile is a rather new application that costs nothing to join or use when shopping. Through Amazon Smile, … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Social Media and Retailing | Tagged , , | 2 Comments

The Varied Interests of Build-A-Bear

Build-A-Bear’s Dave Finnegan discusses the retailer’s partnership with Oracle and the Retail Orphan Initiative (ROI). He also talks about the merchant’s cross-channel efforts and its use of social media.

Posted in Online Retailing, Part 6: Merchandise Management and Pricing, Retail Executive Interviews, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , | Leave a comment

CVS on Corporate Social Responsibility

CEO Larry J. Merlo talks about CVS Caremark’s commitment to helping people on their path to better health.

Posted in Part 1: Overview/Planning, Video Clips (non-career) | Tagged , , , | Leave a comment