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Tag Archives: AllModern.com
Online Retailers Not Always Offering Real ‘Sales’
As we wrote a short time ago, companies are not always transparent or honest when they say an item is ‘on sale’ when it really is not: “Unfortunately, many retailers misuse the term ‘sale.’ And shoppers are often persuaded that … Continue reading →
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
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Tagged AllModern.com, Amazon, bad behavior, Closing the Online Sale, customer expectations, deception, ethics, Le Creuset, list price, New York Times, online shopping, price, trends, trust, Williams-Sonoma
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