Build-A-Bear’s Dave Finnegan discusses the retailer’s partnership with Oracle and the Retail Orphan Initiative (ROI). He also talks about the merchant’s cross-channel efforts and its use of social media.
Mark Kelso of Pamida shares the retailer’s Kelso shares the retailer’s pricing optimization approach. It partnered with Revionics, which ‘offered us the ability to manage the unmanageable,” he says. “It’s almost impossible to analyze anything on a manual basis.”
Pamida is a general merchandise retailer that provides apparel, seasonal items, sporting goods, housewares, pet care, grocery items, and electronics.
In this TouchPoints TV video, Dennis Hernreich, COO and CFO of Casual Male Retail Group, gets the Retail TouchPoints Customer Engagement Award for Merchandising and Assortment Optimization. “Through a partnership with QuantiSense that developed in 2007, the apparel retailer has successfully revamped its merchandising strategy to appeal to its eclectic audience.”