Category Archives: Video Clips (non-career)

There are numerous retail-based video clips here that are more strategic than career-oriented.

Motivating Zappos’ Employees and Optimizing Customer Service

Posted on June 28, 2012 by bermanevansretail

Zappos’ CEO Tony Hsieh says Zappos is a service retailer that happens to sell shoes — and builds the firm’s culture around a group of individuals encouraged and empowered to “wow” customers. While most companies discourage employees from spending more … Continue reading →

Posted in Part 5: Managing a Retail Business, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , | 1 Comment

China’s Role in Fashion

Posted on June 28, 2012 by bermanevansretail

Hong Kong has a leading role in the global fashion supply chain, says Bob McKee of Lawson, a U.S. software firm. It comes at a time when the fashion industry is considering whether there’s a sourcing or business alternative to China; McKee … Continue reading →

Posted in Global Retailing, Part 6: Merchandise Management and Pricing, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , | Leave a comment

Digital Signage for Fashion Retail

Posted on June 28, 2012 by bermanevansretail

YCD offers some exciting digital display ideas and technologies for store-based retailers.    

Posted in Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career) | Tagged , , , , | Leave a comment