Category Archives: Video Clips (non-career)

There are numerous retail-based video clips here that are more strategic than career-oriented.

Zephyr Sports Interview

Posted on July 1, 2012 by bermanevansretail

Zepyhr Sports’ Bob Mullaney discusses his multi-channel firm and how it also provides order fulfillment for other retailers.    

Posted in Part 5: Managing a Retail Business, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , | Leave a comment

Effective Markdown Strategies

Posted on July 1, 2012 by bermanevansretail

Jane Fazzalari of JDA Software discusses retail business planning processes as they relate to effective markdown strategies.

Posted in Part 6: Merchandise Management and Pricing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment

Business Analytics: Crossview, an IBM Business Partner

Posted on July 1, 2012 by bermanevansretail

Mark Fodor, CEO of Crossview, discusses how working with IBM helps the firm provide customers with insights into their data in the retail environment.    

Posted in Part 3: Targeting Customers and Gathering Information, Technology in Retailing, Video Clips (non-career) | Tagged , , , , | Leave a comment