Category Archives: Part 6: Merchandise Management and Pricing

This sub-category encompasses developing and implementing merchandise plans, financial merchandise management, and pricing in retailing.

Nordstrom and GQ Announce Integrated Multi-Media Strategy

Posted on July 1, 2012 by bermanevansretail

Nordstrom,  JWN, and GQ recently announced a new multi-media strategy. Nordstrom will operate an online store and offer “GQ Selects,” which is a selection of men’s products especially selected from GQ  by the magazine’s editors. Starting with the July 2012 issue, the products will … Continue reading →

Posted in Online Retailing, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , | Leave a comment

Behavioral Category Management

Posted on July 1, 2012 by bermanevansretail

According to Avail Intelligence: “Behavioral merchandising means to observe and understand the behavior of each individual shopper as they click through the online store, compare it with similar data on all other shoppers, and draw conclusions to deliver relevant, personalized … Continue reading →

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Effective Markdown Strategies

Posted on July 1, 2012 by bermanevansretail

Jane Fazzalari of JDA Software discusses retail business planning processes as they relate to effective markdown strategies.

Posted in Part 6: Merchandise Management and Pricing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment