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Category Archives: Part 5: Managing a Retail Business
BJ’s Approach to Black Friday
We know that a lot more retailers are going to be open on Thanksgiving — as the Black Friday shopping frenzy more often moves to include both Thursday and Friday. Many companies are still staying closed on Thanksgiving. However, that … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged BJ's, Black Friday, customer expectations, customer service, Cyber Monday, merchandising, opportunity, planning, promotion
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Holiday 2013 Shopping Tips
Every year, I offer a list of holiday shopping tips intended to help people avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m moving up my tips post. According to the National Retail Federation, … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, merchandising, opportunity, pricing, promotion, tips
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One in Ten to Shop on Thanksgiving?
Just a few years ago, almost all retailers closed on Thanksgiving to give their employees and shoppers a breather before the big shopping push on Black Friday. Things are sure different today. As reported by Andria Cheng for MarketWatch: “About … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, Macy's, MarketWatch, merchandising, pricing, promotion, Prosper Insights, Thanksgiving, trends, Wal-Mart
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