Author Archives: bermanevansretail

PowerReviews

Posted on July 1, 2012 by bermanevansretail

Blake Brysha of PowerReviews discusses integrating social media and video. PowerReviews  “helps companies tap into consumer conversations to drive better business, while providing consumers an easy way to share their insights about brands, products, and services.”

Posted in Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , | Leave a comment

Ivry Semel, Enfatica

Posted on July 1, 2012 by bermanevansretail

Ivry Semel is the founder and CEO of Enfatica (which provides cloud solutions for retail). According to Semel: “The store is now the central point of engagement and retailers now have a lot of touch points at their disposal, whether … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , | Leave a comment

Optimizing Merchandise Management

Posted on July 1, 2012 by bermanevansretail

In planning and implementing upon a superior retail merchandising system, software giant Oracle says: “A solid foundation in merchandise operations and business analytics, coupled with strong planning and optimization solutions, yields the most effective results. Best-in-class retail management systems offer … Continue reading →

Posted in Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , | Leave a comment