Monthly Archives: July 2018

Macy’s Social Media Superstars

Posted on July 5, 2018 by bermanevansretail

Obviously, social media greatly affect retailers. And Macy’s social media superstars represent a key way to connect with customers. These prior posts exemplify our coverage of social media: How Social Media Can Energize In-Store Sales  Social Media Video Marketing Tips for Building … Continue reading →

Posted in Career Useful Information, Online Retailing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , | Leave a comment

Fourth of July Fascinating Facts

Posted on July 4, 2018 by bermanevansretail

As we posted last year, the Fourth of July holiday remains a big deal. Below are two infographics on Fourth of July fascinating facts. What will YOU do this Year? PLEASE BE SAFE. Drive carefully. Be careful with fireworks. And … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , | Leave a comment

How Many Job Interviews Should Companies Conduct?

Posted on July 2, 2018 by bermanevansretail

As we know, the job search tends to be stressful. And that especially applies to the interview stage of the process. In some cases, firms conduct numerous interviews with their best candidates. We realize that job candidates get frustrated by … Continue reading →

Posted in Career Video Clips, Retail Executive Interviews | Tagged , , , | Leave a comment