In this era of self-service and online retailing, some companies struggle with providing the level of customer service that shoppers want.
Consider these comments from Zendesk, which offers a customer service platform:
“Welcome to the age of the customer, where businesses fly or fail based on the customer service they provide. Whether on mobile, chat, social, and self-service, a thoughtful customer service strategy is essential for conversion. A whopping 66% of customers will spend more with a company that they believe provides excellent service. Do you have a winning strategy?”