Global E-Commerce Still on the Rise — And Becoming Less North America-Centric

As we have reported before (click here, for example), online retailing has become a leading distribution channel worldwide; and we are now seeing a dramatic shift in the volume of online shopping regionally. From $1.06 trillion in 2012, global B2C sales are expected to reach $2.35 trillion in 2017. 
Consider these observations from eMarketer:
“Worldwide business-to-consumer E-commerce sales will increase by 20.1% this year to reach $1.500 trillion. Growth will come primarily from the rapidly expanding online and mobile user bases in emerging markets, increases in M-commerce sales, advancing shipping and payment options, and the push into new international markets by major brands.”
“In 2014, for the first time, consumers in Asia-Pacific will spend more on E-commerce purchases than those in North America, making it the largest regional E-commerce market in the world. This year alone, B2C E-commerce sales are expected to reach $525.2 billion in the region, compared with $482.6 billion in North America.”
Click the eMarketer chart to learn more.

 

 

This entry was posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer and tagged , , , , , , , , . Bookmark the permalink.

3 Responses to Global E-Commerce Still on the Rise — And Becoming Less North America-Centric

  1. Pingback: Global E-Commerce Still on the Rise -- And Beco...

  2. hk says:

    Hey,… look there is mistake. “Its trillion, not $2.35 billion”

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