New Media Metrics recently conducted research to determine the most appealing retailers — those that have the most “emotional attachment” with their customers.
As reported by Jennifer Rooney for Forbes: “Holiday shopping season is in full swing. Stores are locked in a heated battle for consumers’ dollars. Black Friday, Small Business Saturday, Cyber Monday, and every other day in between are heralded as the one-and-only chance to get the biggest deals on gifts for others and even some choice goods for yourself. But some retailers have an edge going in: consumers’ love for them. Turns out shoppers are more emotionally attached to some retailers than others.”
Check out the chart and the related story for the top retailers in the New Metrics Media survey.

