Tag Archives: social media

What Does It Take to Go Viral?

Posted on February 28, 2012 by bermanevansretail

Click the image for the YouTube video and learn more about online word of mouth.

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Social Networking and Security Risks

Posted on February 27, 2012 by bermanevansretail

As Brad Dinerman reports, “The popularity of social networking sites has increased at astonishing levels. There is no arguing the usefulness of sites such as Facebook, Twitter, and LinkedIn. They can be used for professional networking and job searches, as … Continue reading →

Posted in Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , | Leave a comment

Preparing for Social Media Crises

Posted on February 27, 2012 by bermanevansretail

” ‘Be prepared’ is not just the motto of the Boy Scouts, but a credo that every company should adhere to if it wants to be successful. And that includes having a sound strategy for social media interactions, including handling … Continue reading →

Posted in Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , | Leave a comment