Tag Archives: social media

Social Media Checklist For Retailers

Posted on May 20, 2012 by bermanevansretail

Click the image for a nice presentation about social media from Channel Advisor.   

Posted in Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , | Leave a comment

Advance Auto Parts Tunes Up Social Commerce with PowerReviews

Posted on May 17, 2012 by bermanevansretail

Click on the image to see a slide show that demonstrates how Advance Auto Parts uses social media as part of its retailing strategy. 

Posted in Online Retailing, Social Media and Retailing | Tagged , , , , , | Leave a comment

How McDonald’s Came Back Bigger Than Ever

Posted on May 16, 2012 by bermanevansretail

As Keith O’Brien writes about McDonald’s in the New York Times: “The company’s bottom-line success in recent years has been unmatched by its traditional burger-chain competitors. Wendy’s and Burger King have been losing market share, while McDonald’s has been growing, … Continue reading →

Posted in Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , | Leave a comment