Tag Archives: price optimization

Your Retail Pricing Strategy and Your Revenue

Posted on December 16, 2012 by bermanevansretail

We are pleased to present this guest post from Erik Grueter, a marketing associate at Price Intelligently, a Boston Price Optimization company. A link to the firm’s blog is provided at the bottom of this report. ___________________________________________________ Driving profit in … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , | Leave a comment

What Are Optimal Prices for a Retailer?

Posted on October 6, 2012 by bermanevansretail

A key decision for retailers involves setting the proper prices. If prices are too low, then profit margins suffer. If prices are too high, shoppers may patronize competitors. Thus, it is crucial to set “optimal” prices and enact the proper balance … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment