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Tag Archives: fired
Men’s Wearhouse: Is Firing the Face of the Company a Good Idea?
George Zimmer founded the Men’s Wearhouse about 35 years ago. And he regularly appeared in the company’s TV ads beginning in 1985. He was truly the voice of Men’s Wearhouse as it grew into a nearly 1,250 unit chain. So, publicly, … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged advertising, customer expectations, customer loyalty, entrepreneur, fired, founder, George Zimmer, Men’s Wearhouse, multichannel, positioning, promotion, social media, trust, video
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