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Tag Archives: Balance Rewards for healthy choices
J&J and Walgreens’ Health-Related Collaboration
Johnson & Johnson (J&J) operates three main product lines: consumer products (including items “in the baby care, skin care, oral care, wound care, and women’s health care fields, as well as nutritional and over-the-counter pharmaceutical products, and wellness and prevention … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Balance Rewards for healthy choices, customer expectations, customer service, experiential retailing, good behavior, health, J&J, trends, trust, Walgreens
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