For physical stores, one long-time planning assumption relates to the concept of “location, location, location.” This is still true.
Randy Myers, has a valuable story on Inc.com (“The Art and Science of Choosing a New Location”) — “Expanding into a new location can be a challenge. We connect three companies with expert advisers whose insights can benefit your company.”
In Myers’ article, three location-based case scenarios are presented:
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A Niche Business Weighs Two Nearby Metro Markets
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In Canada, a Big Market and Big Questions
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Tailoring an Expansion Plan That Builds on the Company’s Online Success