Monthly Archives: July 2012

Retailers and Pricing: Combatting the Enemy Within

In the article linked through the image below, Gilon Miller asks: “If coordinating multiple pricing functions within your company can deliver such impressive statistics, why don’t more companies do it?”

Posted in Part 6: Merchandise Management and Pricing | Tagged , , | Leave a comment

Zephyr Sports Interview

Zepyhr Sports’ Bob Mullaney discusses his multi-channel firm and how it also provides order fulfillment for other retailers.    

Posted in Part 5: Managing a Retail Business, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , | Leave a comment

Retail Integration

More than 1,300 retailers replied to Shopatron’s survey “on topics ranging from in-store and online sales to mobile phone usage in stores.” According to Shopatron: “Retail-integrated E-commerce empowers brands to use online sales to expand in-store sales. This is a significant … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 8: Putting It All Together | Tagged , , , | Leave a comment