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Consumer Psychology: A Key Driver of Shopping

Posted on November 13, 2012 by bermanevansretail

Help Scout has put together a very good infographic about better understanding consumer psychology. Take a look.

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged customer expectations, customer satisfaction, experiential retailing, global, infographic, merchandising, psychology, retail analytics, segmentation, shoppers, shopping | Leave a comment

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