Tag Archives: behavior

How Affluent Americans Live

Income/wealth is distributed quite unevenly in the United States and around the world. And high poverty rates exist globally. But today, we look at the upper end of the income spectrum. How affluent Americans live. Their demographics and behavior impact … Continue reading

Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment

What Americans Do in a Typical Day

The U.S. Department of Labor regularly publishes data on the lifestyles of Americans, including the amount of time spent on various activities. Recently, the Wall Street Journal created the graphic shown below out of 2012 data on American adults. From … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment