Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

Professions Perceived as Most Ethical – and Most Unethical

Posted on January 10, 2018 by bermanevansretail

Today, we discuss the professions perceived as most ethical – and most unethical. And this builds on our coverage of ethical firms and marketing practices: World’s Leading Ethical Retail Firms and Do Company Ethics Affect Consumer Behavior? For most of us, the leading study … Continue reading →

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2017 American Personal Consumption Spending

Posted on January 8, 2018 by bermanevansretail

Due to a strong economy, 2017 saw an uptick in consumer spending. So how good a shopping year was it? Let’s look at 2017 American personal consumption spending.   Good Times: 2017 American Personal Consumption Spending Before noting total-year spending, … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , | Leave a comment

Do the Right Thing: Let’s Support One Another

Posted on January 1, 2018 by bermanevansretail

We know that firms which act in an ethical manner often benefit financially from their actions. Examples? Purpose-Driven Brands’ Marketing Lessons. World’s Leading Ethical Companies 2017. But, what about us as individuals? Don’t we have obligations too? That’s why this … Continue reading →

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Video Clips (non-career) | Tagged , , , , | Leave a comment