Author Archives: bermanevansretail

Important Questions for Entrepreneurs to Consider

How would you answer the 100 questions posed at the link noted below (at the bottom of this post)? ____________________________________________________________________ Entrepreneurs often have a great passion for a particular business concept, want to introduce and popularize something novel into the … Continue reading

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 8: Putting It All Together | Tagged , , , , , , | 2 Comments

Tips for Better Using LInkedIn

Learn more about the value of LinkedIn and how to be more adept with this social network. Evans on Marketing Are you still not on LinkedIn or taking it seriously enough? If you answer yes to either part of this … Continue reading

Posted in Career Useful Information, Careers in Retailing | Tagged , , , , | 1 Comment

Coldwater Creek: From Retailer of the Year to Liquidation

In another sign of the changing times in retailing, Coldwater Creek is now undergoing a liquidation sale of its remaining merchandise and will soon be closing all of its stores. Coldwater Creek was honored by Chain Store Age in 1997 … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , | 1 Comment