As marketers, we know how important that advertising can be. Nonetheless, with all of the message clutter due to competition and the expansion of multiple ad platforms — especially digital ones, getting advertising to stand out can be quite a challenge.

Consider these observations by content marketer Chris Zook, writing for WebpageFX:

“With so much ad-noise in the world, it’s a wonder that any advertisement can stand out from all the others trying to get consumers to spend money. But companies can’t just give up because there are a lot of ads — they need to make money, and they won’t make money if nobody hears about them. So instead, advertisers have created a tried-and-true arsenal of different techniques that are all aimed at getting consumer attention. And even if we don’t realize it all the time, these strategies often work exceptionally well.”

Take at the infographic from WebpageFX to learn “How Advertising Makes Us Buy.”

Created by WebpageFX