Here Comes the $199 Kindle Fire

See CNN Money’s video clip that analyzes of the costs of the initial Kindle Fire — and Amazon’s pricing strategy for it. There are a lot of trade-offs versus the iPad.
Click on the photo to access the video.

 

This entry was posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) and tagged , , , , , , , . Bookmark the permalink.

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