Tag Archives: YouTube

Getting Better Content on YouTube

Posted on May 11, 2012 by bermanevansretail

Click the image below for the full Businessweek story by Brad Stone and Andy Fixmer: “Late last year, Google’s video-sharing site announced it would spend $100 million to support video programming. YouTube is funding filmmakers, artists, writers, and proven online hit makers with grants that … Continue reading →

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How to Create a Hugely Successful Global Internet Marketing Campaign?

Posted on March 3, 2012 by bermanevansretail

“Evian’s video of Roller Skating Babies was not only watched millions of times on YouTube but it has also inspired a huge amount of different versions of this video with different sound tracks all over the world. This is a … Continue reading →

Posted in Global Retailing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment