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Tag Archives: QR
Using QR Codes to Prevent Showrooming
As we have blogged several times (see this post, for example), bricks-and-mortar retailers are doing all they can to reduce shoppers’ use of showooming — whereby they visit a retail store to learn more about products and then buy online. A … Continue reading
Posted in Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing
Tagged Best Buy, ClickIQ, Home Depot, online shopping, QR, Scanbuy, shoppers, showrooming, Staples, technology
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QR Codes Aren’t Giving Consumers What They Want
Despite the rising popularity of QR codes, the 2012-2014 growth rate will not be as high as past forecasts projected. Check out this eMarketer story to learn more.
Posted in Part 5: Managing a Retail Business, Technology in Retailing
Tagged code, QR, technology
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