Tag Archives: app

ModiFace: A Creator of Mobile/Tablet Beauty and Fashion Apps

Posted on June 15, 2012 by bermanevansretail

As ModiFace notes at its Web site: “With 30 unique beauty/fashion iPhone, iPad, and Android apps, and over 5,000,000 total downloads with more than 1,000,000 monthly active users, ModiFace is the definitive leader in mobile virtual makeover apps. Need an … Continue reading →

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Is Mobile Shopping Coming to Grocery Stores?

Posted on June 12, 2012 by bermanevansretail

As Kunur Patel writes in Advertising Age: “Since few shoppers can wait for Amazon to ship their gallon of milk, smart phone usage in grocery stores is an entirely different beast than in big-box and electronic retailers, where the ‘scan … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Technology in Retailing | Tagged , , , , , | Leave a comment

Personalized Products Please. But Can They Create Profit?

Posted on May 25, 2012 by bermanevansretail

Until recently, mass customization was extremely difficult for some large firms. But this has now changed for companies such as Nike. As Rupal Parekh writes in Advertising Age: “Consumers’ desire to have a hand in the products they buy has been a … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , | Leave a comment