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Category Archives: Global Retailing
How to Create a Hugely Successful Global Internet Marketing Campaign?
“Evian’s video of Roller Skating Babies was not only watched millions of times on YouTube but it has also inspired a huge amount of different versions of this video with different sound tracks all over the world. This is a … Continue reading
Posted in Global Retailing, Part 7: Communicating with the Customer
Tagged Evian, global, global retailing, mobile shopping, promotion, video, viral, YouTube
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Global Internet Phenomena Report
The Global Internet Phenomena Reports from Sandvine look at “a representative cross-section of the world’s leading fixed and mobile communications service providers.” Click the image for a recent report from 2012.
Posted in Global Retailing
Tagged global, Global Internet Phenomena Repor, Sandvine, technology, Web
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U.S. (and Global) Consumers Hold Businesses Accountable for Online Privacy
eMarketer reports that, “According to online privacy service provider TRUSTe, just 10 percent of U.S. adults reported being worry-free regarding their online privacy. Though the level of online privacy concern varied in degree, a large percentage of respondents reported significant … Continue reading
