Monthly Archives: February 2012

Women’s Influence on Purchase Decisions on the Rise

Posted on February 1, 2012 by bermanevansretail

Social networks and online ratings and reviews have amplified women’s voices online. Nearly half of all female Internet users in the U.S. say they influence others about goods or services. Click the image for the full story.

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Social Media and Retailing | Tagged , , , , , | Leave a comment