Tag Archives: YouGov

Are You Willing to Share YOUR Data with Retailers?

As we know, many people are reluctant to share their personal data due to concerns about identity theft, access to private information, and more. Skepticism abounds, as highlighted by these observations from eMarketer:  “U.S. consumers offer mixed reviews of retailers’ … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , | Leave a comment